Dramatic X-E3 Launch. SG Style.

Le Meridian Hotel on Sentosa island; the venue for X-E3 launch in Singapore. This lovely historically building is nestled on a little hill facing the Sentosa Merlion lookout. There are 2 session. A media session for the retailers, publishers and media influencers. And the second session...

FUJIFILM GFX Launch – The Big Event – Toronto, CANADA

As part of the January global announcements for the new FUJIFILM GFX 50S medium format mirrorless camera system, FUJIFILM Canada Inc. (FCAN) held the “FUJIFILM Big Event” in Toronto, Canada. Approximately 300 people attended with media arriving early to get a sneak preview. The “FUJIFILM...

FUJIFILM GFX New York City Launch Event (USA)

Epic beginnings for the GFX 50S. Our all new mirrorless medium format system marries function, form, and spectacular output for creativity without compromise. Boasting 51.4MP, the GFX system is a true workhorse for the modern photographer. All video was captured with X-T2 4K. Learn more...

Changing the game at Photokina 2016

Photokina 2016 kicked off with something rather special. We held a press conference to tell the world about a little project we’ve been working on for a few years now. The world’s press gathered in the Koelnmesse in Cologne, Germany in eager anticipation to see what...