The Fujifilm X-T30II isn’t much of an improvement over the X-T30, but it looks like Fujifilm tweaked some thermal characteristics about the body to allow it to perform more like an X-T4. The body is also a little lighter and the battery will last...

It looks like the Fujifilm GFX50SII is exactly as expected making the 50MP medium format 44×33 sensor more in line with the current GFX lineup in a GFX100S body with IBIS and it should attract a lot of new photographers to GFX, but when...

Italian case maker HPCRC updated the design of the HPRC2500 For Fujifilm GFX100. You can order it or just the insert from HPCRC, but B&H Photo should also be shipping the new case now too since they order it from the manufacturer when you...

 ZP productions tested the GFX100S and GF80mmF1.7. He loves both, and owns both. But there is one note he makes. He says that when Fujifilm launched the GFX system a few years ago, it had sheer perfect lenses. But… The post Fujifilm GFX...

Fujifilm’s pixel shift technology is impressive, but many have had issues with getting it to work properly due to how sensitive the camera is to motion. This firmware update should make the mode a little easier for those users to get good results out...

Jim Kasson of the last word was the first to test for PDAF Banding on the GFX100, which we covered here. He has since repeated his banding test on the GFX100S, which you can read here. The good news is that Fujifilm fixed the...