06 Sep Introducing the world’s smallest and most lightweight lens for 4K video production — portable zoom lens “FUJINON UA24×7.8BERD”

Introducing the world’s smallest and most lightweight* lens for 4K video production
With a 24x high magnification zoom, shooting high-definition, realistic videos for live sport broadcasting and press coverage is possible!

Portable zoom lens “FUJINON UA24×7.8BERD”

Expanding the 4K lens lineup to 8 models, catering to the various needs of 4K video production

September 6, 2017

FUJIFILM Corporation (President: Kenji Sukeno) announced the release of the new “FUJINON UA24x7.8BERD,” (“UA24x7.8”) achieving the world’s smallest (total length approx. 220.5mm) and lightest (approx. 1.98kg)* broadcast lens supporting 4K. The lens is scheduled for release in January 2018.  Despite having a compact body, the “UA24x7.8” features a 24x high magnification zoom, covering a focal length from the wide angle of 7.8mm to 187mm. This portable zoom lens exhibits both high mobility as well as operability. This lens allows you to shoot high-definition, realistic videos for situations such as live sport broadcasting and press coverage.

The addition of this product expands Fujifilm’s 4K broadcast lens lineup to 8 models in total, catering to the various needs for 4K video production. Also, the “UA24x7.8” will be on exhibit at “IBC2017,” the International Broadcasting Convention to be held in Amsterdam in September.

4K video is spreading rapidly in countries such as Japan, Europe, and North America, for situations such as live sport broadcasting and press coverage. In addition, with the rapid expansion of OTT**, 4K video can now be enjoyed even on PCs and tablet devices, increasing opportunities for filming 4K video in a