19 Jan FUJIFILM X100F X Series’ most powerful new addition
FUJIFILM Corporation (President: Kenji Sukeno) has announced that it will launch the latest premium compact digital camera, FUJIFILM X100F (X100F) ,in February 2017, which features the unique Advanced Hybrid Viewfinder that can be switched between optical viewfinder (OVF) and electronic viewfinder (EVF).
Fujifilm pioneered a new market segment of premium compact digital cameras in March 2011 with the launch of the FUJIFILM X100, equipped with an APS-C image sensor, high-speed image processing engine, high-performance FUJINON lens and the world’s first Hybrid Viewfinder that can be switched between an optical viewfinder and an electronic viewfinder. In February 2013, the second-generation model in the series, FUJIFILM X100S, was released with a newly-developed sensor and image processing engine. The company updated the series in September 2014 with the launch of the FUJIFILM X100T, boasting the use of the world’s first electronic rangefinder function, in an effort to constantly lead the segment of premium compact digital cameras with cutting-edge technologies.
The fourth-generation release of the series, X100F, features the latest image sensor and high-speed image processing engine to deliver the highest level of image quality and mobility in the series. This is the ultimate in premium compact digital camera, equipped with the Advanced Hybrid Viewfinder of enhanced convenience. While maintaining the elegant design that has proven to be popular, the new camera has been developed in pursuit for easy operability, reflecting requests from users of previous models.
Key features on the FUJIFILM X100F
 Fujifilm’s excellent reproduction of colors and gradation of tones capture premium image quality in both stills and video recording
The X100F features the 24.3MP X-Trans™ CMOS III*, an APS-C sensor with no low-pass filter boasting the highest performance in the history of the X Series, as well as the X-Processor Pro high-speed image processing engine to deliver outstanding color reproduction and gradation of tones in both stills and videos with high ISO sensitivity and low noise. The Film Simulation modes, developed with Fujifilm’s philosophy of color reproduction nurtured in over 80 years of photo film research, have further evolved to capture a subject’s textures, three-dimensional feel and even the atmosphere surrounding it.
 Perfect for snapshots with quick response and enhanced AF performance
Basic response specifications have been enhanced to the extreme in the X100F. A startup time of approx. 0.5 seconds, shooting interval of 0.2 seconds**, shutter release time lag of 0.01 seconds** and fastest AF of 0.08 seconds, ensure the camera operates exactly as the photographer intends.
The number of focusing points has been dramatically expanded from 49 in previous models to 91 (up to 325 points). Approx. 40% of the imaging area (center area containing 49 focusing points) is covered with phase detection AF pixels to form a fast and precise phase detection AF area that can be used in a variety of scenes.
 Evolution of the Advanced Hybrid Viewfinder
The changeable magnification of the electronic rangefinder, shown in a small window as EVF at the bottom right corner of the optical viewfinder, enhances accuracy when checking the focus. The Real Time Parallax**Correction function is applied to the focus area in addition to the guide frame to enable assured framing and focusing in the Manual Focus mode….
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