07 Apr Fujifilm introduces stylish Instax Mini 40 instant camera

Source: DP Review

Fujifilm has introduced the retro-styled Instax Mini 40, its latest instant camera. The Mini 40 is essentially the Mini 11 in a different body, which means that you’re getting a 35mm equivalent lens, auto-exposure, a built-in flash and selfie mirror. The Mini 40 is priced at $100 and will be available by the end of April.

Alongside the Instax Mini 40 is a new film: Contact Sheet, pictured above. A 10-pack of film will set you back $15.

Press release

FUJIFILM Introduces INSTAX MINI 40 ™

Instant Camera and New INSTAX MINI Instant Film Variety

Valhalla, N.Y., April 7, 2021 – FUJIFILM North America Corporation is pleased to announce the launch of its new INSTAX MINI 40TM Instant Camera (“MINI 40”). Alongside the debut of MINI 40, Fujifilm introduces a new INSTAX MINI instant film variety, “Contact Sheet”, which mimics the look of a classic film contact sheet and adds a new twist to the popular INSTAX MINITM instant film series.

“The new MINI 40 will appeal to sophisticated instant photo enthusiasts, whom have already been using our INSTAX product for years and are now looking for an instant camera with a timeless design,” said Manny Almeida, Division President, Imaging Division, FUJIFILM North America Corporation. “Designed to be easily portable, MINI 40 is finished with a high-quality texture that fits in one hand. The lustrous black camera body is accented with silver touches, resulting in a classic and chic look.”

Key MINI 40 features

Fujifilm introduces stylish Instax Mini 40 instant camera posted on DP Review on .

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